Tiktok Seller Center
The TikTok offical seller center.
Features
Native Shopping Experience
TikTok Shop provides a complete in-app shopping experience, allowing users to discover and purchase products directly within the TikTok app.
Live Shopping
Users can shop directly from live streams by tapping on pinned products or browsing the shopping basket icon.
Shoppable Videos
Users can shop directly from shoppable in-feed videos by tapping on the product link and basket icon.
Product Showcase
Users can shop directly from brand or creator accounts and access products within the app.
Easy and Safe Shopping
TikTok Shop revolutionizes the shopping journey, ensuring a safe and secure check-out, order management, and customer support, all within the app.
Scalable Ecosystems
TikTok Shop offers support for businesses of all sizes, providing tools for logistics, post-sale management, and growth.
User Cases
Benefit Cosmetics
Benefit Cosmetics hosted live streams and short videos on TikTok Shop to promote their products. Within just 3 days of launching on TikTok Shop, they saw an increase in organic followers, engagement, and new followers.
Rebellious Fashion
Rebellious Fashion joined the TikTok Shop affiliate program and collaborated with TikTok creators. As a result, their sales increased significantly within 3 months.
Maryam's Exclusive Line
Maryam, a TikTok creator, worked with her TikTok Shop Creator Manager to create short videos and promote her exclusive line with The Beauty Crop. She experienced substantial revenue growth, follower growth, and sales during the launch.
Grail Agency
Grail, a TikTok Shop partner, supported creator acquisition and facilitated the onboarding of creators to TikTok Shop. With over 100 monthly active creators, they achieved impressive monthly revenue and became the top-performing agency.
FAQ
What do I need to get started with TikTok Shop?
You need a TikTok Account or Phone/Email Go to Register to sign up Enter your personal/business information Choose your business type and submit relevant documents Wait for approval of your application review, 2-3 days Link bank account Upload products and sell online
How can I add my products to TikTok Shop?
After successful registration in TikTok Shop as a Seller, product information can be uploaded in the seller centre. Products uploaded need to be compliant with TikTok Shop product qualifications and UK regulations as unsupported products will be rejected. Learn More
How can I sell my products on TikTok Shop?
1) Work with creators to promote products. TikTok Shop Affiliate programme helps brands and sellers connect with creators through commission-based collaboration. 2) Go LIVE, Create Shoppable Videos, Product showcase 3) Get insights on products and sales performance in seller centre: reviews, analytics dashboard.
How can I promote my products with TikTok Shop?
1) Discounts, vouchers, free shipping promotion/subsidies, incentive programmes 2) Join campaigns (get notified via newsletter about upcoming campaigns)
How can customers buy my products on TikTok Shop?
1) LIVE streams, short videos, showcase tab. 2) Click on product and add to basket. 3) Manage orders, order tracking, shipping, returns, and payment methods all within seller centre.